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Shopify Apps • 7 min read

How To Add Afterpay To Shopify

If you're a Shopify store owner and you want to provide your customers with an alternative payment method, you've probably come across "Buy Now, Pay Later" payment providers such as Klarna or the Australian giant, Afterpay. Afterpay is a must for all e-commerce stores that want to grow. Afterpay can lower your payment processing costs whilst increasing your average order value. But, before we get into exactly how all that's possible, let's cover the basics.

Shopify Apps • 6 min read

5 Best Shopify Page Builder Apps for Your Store (2024)

You’re ready to launch your e-commerce store. But how do you build a compelling landing page? What’s the best app to ensure your storefront is converting? Dive into our complete guide to the best Shopify page builder apps in the business. Let’s go.

Ecommerce Platforms • 4 min read

What Is Shopify Plus?

If your business is reaching higher volumes of traffic than your current eCommerce platform can handle, or if you're ready to upgrade from your standard plan, Shopify Plus may be the platform for you.

Ecommerce SEO • 5 min read

Do you need SEO? Possibly not.

The SEO industry is insanely biased. Like a man with a hammer that can only see nails. Look, I love SEO too. But I’ve also leveraged social media, email marketing, PPC advertising, affiliate marketing, and more. SEO is a piece in that marketing puzzle. And for some, it’s not even a good piece."

Shopify SEO • 7 min read

Shopify Fees: The Cost of Running a Shopify Store

Shopify is the leading ecommerce platform, but deciding on the right plan for your online store can get confusing. Should you go with Shopify's Basic plan or splurge on the pricier Advanced plan? Don't sweat it - we'll break down Shopify's pricing, fees, and features so you can easily choose the perfect plan to grow your business.

The last Shopify SEO guide you'll ever need

Shopify SEO is a free 288-page eBook breaking down our entire Shopify SEO strategy. It's been read over 12,944 times by brands like Land of Rugs, Harmony CBD, Lanchester Wines, and more.

Take me there

Shopify Apps • 7 min read

5 Best Live Chat Apps For Shopify in 2024

In the modern day, providing excellent customer service is crucial for the success of your Shopify store. Whilst having an email, contact form, phone number, or even social media support accounts are great ways to open up communication between you and your customers, people want things even faster and with fewer clicks. That's where Shopify live chat apps come in. Live chat apps allow your customers to contact you instantly without having to leave your website (i.e. increasing conversions). But not all Shopify live chat apps are the same and, in this article, we'll show you the best live chat apps currently on the market.

Ecommerce SEO • 21 min read

eCommerce Product Page SEO: The Definitive Guide

Product pages are the revenue source of e-commerce stores, but what impact do they have on SEO? And how do you maximise this? In this guide, you’ll learn the importance of product pages for SEO (probably less than you think), and how to optimise them step-by-step.

Shopify SEO • 6 min read

What are Stock Keeping Units (SKUs) In Shopify?

A Stock Keeping Unit or SKU (pronounced "Skew"), is a code used by businesses to recognise and track inventory or stock. An SKU consists of letters and numbers that identify the different characteristics of each product, such as the brand, colour, size, manufacturer, and weight. By making slight adjustments to SKUs, businesses are able to track multiple product variants easily.

Shopify SEO • 4 min read

Adding Google Analytics 4 (GA4) To Shopify

Adding GA4 to Shopify is no longer a difficult task. Use our step-by-step guide to connect your GA4 to your Shopify and begin tracking important metrics today.

Shopify Themes • 8 min read

How to Remove "Powered by Shopify" Text on your Storefront

Shopify's theme store is an excellent resource for building an online store without having to go through the hassle of creating one from scratch. If you use a template from them though, you might catch this little tagline in your footer: "Powered by Shopify". It’s nothing egregious, but it doesn’t add much to your brand either. In this article, we'll show you how to remove the "Powered by Shopify" link from your Shopify store.

Shopify Themes • 12 min read

Shopify Footer Design: Everything You Need to Know

When designing an eCommerce website, the footer is often an overlooked aspect. Despite its seemingly minor placement, the footer plays a crucial role in creating an impression and ultimately converting visitors into paying customers. It’s the yin to the header’s yang. After reviewing the footer designs and conversion tactics of 100+ top-performing Shopify stores, here are our key findings.

Ecommerce Platforms • 6 min read

The Ultimate Shopify vs. Etsy Pricing Guide

When you’re ready to sell products online, one of the first major decisions is picking the right marketplace to sell them on. Many small business owners find themselves wondering: Should I open my store on Shopify or Etsy? Which one is cheaper to start, which one is better longterm?

Shopify SEO • 22 min read

Shopify Collection Page SEO: The Definitive Guide

For most Shopify stores, collection pages are the lifeblood of their SEO potential. They'll drive more traffic, sales and revenue than any other page type. But how do you wield such enormous potential? Let's break down how to create a collection page that ranks in this definitive tutorial.

Shopify SEO • 7 min read

Everything You Need to Know About Shopify Plus Pricing in 2024

If you’re at a point in your business where you’re either considering switching eCommerce platforms or upgrading your existing Shopify plan to one that supports your growing store best - you’ve probably stumbled upon the grand mystery that is Shopify Plus. Who needs it, when do I need it, and most importantly, what is it going to cost? Read on for an introduction to Shopify Plus, an in-depth look at the differences between Shopify and Shopify Plus pricing, whether the upgrade may be worth it for your store, and other pricing factors to consider when you move. Let’s get into it.

Ecommerce Platforms • 17 min read

Shopify vs Etsy 2024: Which is Better for e-Commerce Success?

Shopify and Etsy are probably the two biggest names you’ve heard of (after Amazon) when you are willing to sell your products online. Both have their own unique features and advantages, making it difficult for entrepreneurs and business owners like you to decide which one is best suited for their business. If you are a business owner looking for the right e-commerce platform, this is a post you won’t want to miss out on.

Ecommerce SEO • 11 min read

How eCommerce Design Impacts SEO

What comes to mind when you think of SEO? For most it’s probably technical issues, keywords, or content. Yet, I’d argue one of the most important stages in our work is heavily connected to design. Especially within e-commerce. Let me explain why.

Shopify SEO • 9 min read

How to Transfer a Domain to Shopify in a Few Simple Steps

If you have just started your Shopify store, the time might have come to transfer your domain from your registrar or your previous store. With different registrars and hosts having different rules and requirements, the domain transfer process can get a bit confusing. Before we start going through the process of transferring from a third-party domain provider, it's also possible to point your domain to Shopify without having to change hosts. This can be done using Shopify's easy domain transfer tool.

Shopify SEO • 13 min read

Mastering Metafields in Shopify (For Beginners!)

Out of the box, Shopify product information features are pretty bare-bones. Let’s go over what metafields are and how you can leverage them for user and SEO benefits.

Shopify SEO • 7 min read

How Much Does Shopify SEO Cost in 2024?

We all know Shopify SEO is an “investment”... yada… yada… But how much does it actually cost? How much do you need to invest? In this guide, you’ll learn about the different parts of Shopify SEO, and how much to expect to pay for each of these.

Shopify SEO • 7 min read

What is the ROI of Shopify SEO

So you’re looking to invest in Shopify SEO for your business, but naturally you want to know: What’s the ROI potential? Most SEO agencies dodge this question faster than a coughing person in 2020. But in this guide, I’ll show you how to figure it out.